The Ask
Verizon wanted to show what first responders mean to them as a company and what first responders mean to the NFL. During the Super Bowl Verizon wanted to create an experience to thank everyone who is or has been a first responder. Create a campaign and experience for everyone to show their support to first responders.
Our Solution
#AllOurThanks is a campaign activation that has been created by Verizon. We were tasked to create the Super Bowl spot along side McCann. We also created an experience online for people to upload a photo and share what they were thankful to first responders for. Along with this we created a platform for NFL players to share their experience with first responders first hand.
Client - Verizon
My Role - Product Designer
Discipline - UX, UI, Campaign Creative